Articles by this author
How to create responsive emails: Optimizing your multi-column email design
Originally published on December 28, 2015. Last updated July 30, 2021.The reign of single column layout is over. It used to be common advice that single-colu...
How Star Wars emails became a force in our inboxes
There's a little movie coming out this weekend.... maybe you've heard of it?When tickets to the new Star Wars movie, "Star Wars: The Force Awakens," were fir...
How to Create Unique Content Dividers in Email
The layout ofanemailis every bit as important as the message it contains. When your email is well organized with an effective layout, you can better communic...
Design Tips for Holiday Shopping Emails
With shopping season in full swing, our overflowing inboxes serve upa great opportunity to check out design trends in holiday shopping emails. In today's Des...
Design Tips For Email Deals And Discounts
Originally published on December 8, 2015. Last updated December 3, 2021.The holiday season is the best time to snag hefty deals and discounts. According to t...
How to format fundraising emails to increase donations
In our Design Inspiration post this weekon design tips for end-of-year fundraising campaigns,we identified six key ways to increase donations through email: ...
Top Tips for Best Call to Action Button Design
Your call to action is probably the whole reason you send marketing emails: You want your readers to actually do something. Whether signing up for an event, ...