Expertise

Inside the Inbox: Industry Insights & Email Excellence

Simple Email Template: 5 Benefits for Your Business

There’s no need to get fancy with your marketing efforts — simplicity is a good thing. Consumers actually willpay more for a simple brand experience, and if ...
Beefree team
Beefree team
Sep 19, 2019

Creative Email: How to Create a Brilliant Newsletter

Does your business have an email newsletter? If not, it’s something you should seriously consider — and even if you already send out a regular newsletter, yo...
Beefree team
Beefree team
Sep 3, 2019

Email Design Best Practices: How to Improve Your Email Conversion Rate

First impressions mean everything — and with a first impression, you only get one chance! In the world of email marketing, email design is even more importan...
Dalila Bonomi
Dalila Bonomi
Aug 8, 2019

How to Build an Email Marketing Funnel to Drive Conversions

Originally published on July 15, 2019. Last updated September 24, 2021.Customers need more than a discount offer to inspire them to make an online purchase. ...
Dalila Bonomi
Dalila Bonomi
Jul 15, 2019

Guide: How to Make a Newsletter More Engaging

Email newsletters typically contain a lot of content—more than your average promotion email. That's because newsletters convey in-email information instead o...
Beefree team
Beefree team
Jun 19, 2019

Tackle Spring Cleaning Emails With These 4 Methods

It's officially spring! Even though there's still snowfall in some parts of the country, we're all very ready for the change in season—and email marketers kn...
Beefree team
Beefree team
Mar 26, 2018

Event Invitation Emails: 3 Design Ingredients For Better Results

Let's take a closer look at the art of event invitation emails. Because, let's be honest, getting people to RSVP for an event—whether it's in person or onlin...
Beefree team
Beefree team
Jan 22, 2018

Why Does Email Accessibility Matter? Insights and Advice From Email on Acid's CEO

Email accessibility is about making sure allyour email recipients can access your message. This includes those with disabilities (like blindness) or those wh...
Beefree team
Beefree team
Nov 27, 2017

What You Can Learn From These 7 Online Education Emails

Pretty much anything you want to learn, you can take a class online.When LinkedIn bought the online education website Lynda for $1.5 billion in 2015, it was ...
Beefree team
Beefree team
Oct 30, 2017

19 Must-Know Resources for Email Designers

Hey designers! The Beefree team is heading to this year's Adobe Max conference, so we've definitely been thinking about all the different resources for email des...
Beefree team
Beefree team
Oct 17, 2017

Email Design Glossary: From A/B Testing to WYSIWYG

Have you ever felt lost in a sea of design industry jargon? We have. There are some words we see and use every day that should have simple, no-nonsense defin...
Beefree team
Beefree team
Oct 2, 2017

How Email Design Trends Have Evolved: Insights from Two Experts on the Ground

There's no better way to learn about email design trends than to ask the people on the ground, designing emails every day for multiple clients. We partnered ...
Dalila Bonomi
Dalila Bonomi
Aug 24, 2017

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From the latest creative design strategies that inspire your next campaign to industry best practices and tech advancements, our newsletter is the go-to for all things creation.

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