Emily Santos

Black Friday is a massive shopping event that causes consumers to scramble to find the best sales from their favorite retailers. Black Friday is considered “...

Fundraising is crucial for any non-profit organization, and sending emails is one of the most cost-effective ways to secure donations. In fact, nonprofits st...

When it comes to digital marketing, the tried-and-true email newsletter has proven to be a reliable communications tool for businesses of all sizes. Today, 4...

To shed light on the evolving landscape of email marketing in higher education, we've gathered insights from 9 industry leaders, including CEOs, Founders, and VPs to provide.

The world of higher education is fascinating, full of diverse and demanding audiences ranging from tech-savvy Gen Z students to accomplished faculty members ...

In the world of new and shiny digital marketing tricks, email marketing is still the most reliable, effective, and consistent communication tool. With over h...

With the rise of email software in the marketplace and their expected growth from $7.5 billion in 2020 to $17.9 billion by 2027, finding the perfect tool has become a challenge. That's where HubSpot comes into play.

The success of a Software as a Service (SaaS) company hinges significantly on the strength of its onboarding process. Research indicates that effective onboa...

For this month’s spotlight, we’re featuring Growen's (parent company of Beefree) People & Culture Director, Enrica Lipari. Enrica's role entails leading the ...