Articles by this author
Small Business Saturday Email Ideas to Make Your Local Business Stand Out
Small businesses, are you ready to market yourself on Small Business Saturday? This is an important holiday for local businesses, so seize the opportunity to...
Thanksgiving Email Marketing Ideas to Be Grateful For
On Thanksgiving Day 2022, Americans spent $5.29 billion online shopping. That’s a lot of money flying around. Did your business rake in your share?Email mark...
Halloween Email Marketing Ideas to Pumpkin Up Your Business
Millions of Americans celebrate Halloween, spending approximately $86.27 apiece! But this year, Halloween is going to look different for most families, since...
7 Email Marketing Mistakes to Avoid
Everyone makes mistakes. When it comes to email marketing, these mistakes can have serious results — like decreasing brand awareness or losing revenue for yo...
Employer Branding Emails That Build Connections with Your Ideal Applicants
Are you looking for ways to brand your business and connect with potential employees? Employer branding emails might be just what you need. These messages ar...
Back to School Emails that Struck the Right Tone
Back to school in 2020 looks more than a little different. At least for now, the COVID-19 pandemic has changed how we live: Many children are attending schoo...
Fall Email Campaign Ideas to Warm Up Your Autumn Sales
Fall isn’t just the season of pumpkins and scarves and nostalgic leaf piles. It’s also a fantastic time to engage with your audience via email and to turn th...
How to Use Dynamic Email Content to Engage Your Customers
Do you use dynamic email content as a part of your marketing strategy? If not, now is the time to get on board with this trend. Dynamic content is the future...