Beefree news

Want to learn more about the history and mission of BEE, the drag-and-drop email editor brought to you by MailUp? Now’s your chance to go behind the scenes at BEE and meet Massimo Arrigoni, from the MailUp product team. As you may know, MailUp, the Italy-based email company, launched beefree.io in the fall of 2014 to give ANYONE (that includes you!) access to a completely free email editor that makes it simple to create well-designed, responsive emails. Then in the spring of 2015, MailUp announced an embeddable version of BEE, enabling developers to include the BEE editor in their own application.Watch as Massimo shares more about this history, along with some of the many benefits of using BEE. You’ll get a peek into the enhanced features available in BEE’s latest version and learn why MailUp decided to develop an embeddable version of the editor.From changing background colors at the row level to having more control over padding, BEE offers email designers an easy, free tool to create well-designed, fully-responsive emails. And now developers can provide the same email functionality to users of their applications by embedding BEE Plugin.Learn about some of the ways you can use BEE today -- watch now!

Ready to design your own responsive emails in a snap? Try out BEE now >>

Welcome to the Email Design Workshop Blog, a new email marketing blog that covers email design tips with a twist: think of our blog posts and videos as actual workshops!If you've ever attended a workshop in-person, you know they're practical, hands-on, and a place to learn together. That's our vision for this blog. We're bringing you email design tips in a much more practical, hands-on way... and in a way that you can apply and test our email design tips for yourself in the BEE email editor, a popular responsive and drag-n-drop email editor.If you haven't heard of (or used) our BEE email editor, be sure to check our it out online and free to use at beefree.io; it's worth a look!

So, going back to our blog. We'll try our best to provide you with practical email design tips that cater to any professional working in and around email, regardless of whether you’re a full-time email designer for a big brand, a design-savvy email marketer for a small company, or an entrepreneur creating your own emails on the fly (along with running every other aspect of your business, of course!).At one point or another you may have had these questions about email design:

• How can I get more people to click on the links in my emails?
• How can I apply design elements (such as fonts, colors, images, padding) more strategically in my emails?
• How can I optimize my emails for mobile devices?
• How can I create stronger calls-to-action?
• How can I use testing more effectively in my emails?
• … and many more.

Those are all good questions! To help you answer them, we'll provide you smart tactics and best practices in email design that you can apply and test out yourself. Here's what you can expect from the Email Design Workshop Blog:

Get inspired and learn a few tips every Tuesday!

How important is inspiration for a designer? Short answer: very important! Being inspired means being more creative, and by being more creative you can come up with building better looking, and more importantly, better performing emails.That's why we've come up with a weekly series called Email Design Inspiration with a new blog post every Tuesday. We'll be showcasing an actual email that we've hand-picked from our inbox and provide you with a number of email design tips that you can apply and test yourself. On your part, let us know if our tips are helpful to you ...and let us know if you've tested them out!

Looking for inspiration? Check out our first Email Design Inspiration blog post!

• How General Assembly Uses Design Simplicity in Email

See how it's done in our workshop every Friday!

Learn how to build better emails and see how to apply our email design tips in our weekly Email Design Workshops series with a new blog post every Friday, showcasing the email we've covered in Tuesday's Email Design Inspiration blog post. We'll be going over how to recreate certain design elements (and even full emails) with the BEE email editor.

Ready to get hands-on? Check out our first workshop!

• How to Apply Design Simplicity in Email

So, welcome to our new blog on email design! We’re glad you’re here and hope you'll find our workshops useful. Have a particular email in mind? Let us know in the comments below and we may showcase it in our Email Design Inspiration and Workshop series, which are every Tuesday and Friday!