Advertise your Black Friday discounts this year with the power of email
marketing! Our Black Friday email templates
can help you market your November deals in style — with
over a dozen Black Friday-themed templates, we have something for
everyone. Our sleek and modern Black Friday templates are a great fit for
cosmetics and beauty brands, tech brands or any kind of business that has a
good sale to promote.
Black Friday is all about proving you have the best deals possible so your
customers will be encouraged to shop. And with these Black Friday templates,
that's exactly what you'll be able to do.
Start defining your Black Friday email marketing strategy today.
Black Friday Email Design
As an email marketer, you already know that
participating in Black Friday is non-negotiable. Last year, Black
Friday generated $7.9 billion worth of digital sales in the U.S. alone! Check
out these Black Friday email marketing ideas and best practices to help
promote your sales:
Optimize Your Emails for Mobile
A full 75% of shoppers
use mobile devices
to research products and make purchases — a number that's only going up. Cater
to your audience's shopping preferences by
making sure your Black Friday promotion emails are optimized for mobile. Keep your subject line short (41-50 characters), make your CTA buttons big
enough to be easily tappable and remember to test your Black Friday email
campaigns on multiple devices.
Extend Your Black Friday Email Campaigns
Don't limit your Black Friday discounts to just Black Friday.
Three-quarters of all retailers
are offering sales
before Black Friday — and many major retailers, such as Home Depot and
Walmart, are stretching out their deals to last days or even weeks.
Start sending Black Friday emails in mid-November. Then consider surprising
your customers by extending your sale
so they have another chance to buy.
Don't Forget Your Black Friday Email Subject Lines
The best Black Friday email subject lines include specific discounts.
Shoppers expect good deals, so give them what they want! If your customers
have the opportunity to save up to 70%, tell them so in the subject line.
Dangling those numbers in front of shoppers makes them more likely to open and
read the rest of the email.
Using Black Friday Templates in the BEE Email Editor
When you've found the right template for your Black Friday email campaign,
it's time to start designing! Open your template of choice in the BEE
editor, where you'll be able to customize the email and transform it into an
on-brand message. BEE's drag-and-drop interface makes it simple to upload your
images, rearrange sections of the email, choose your own fonts, colors and
other design elements, and type directly onto CTA buttons to make an email
template your own.
To access every one of BEE's 500+ email templates for free and to enjoy
additional features, upgrade to a BEE Pro account. Our Team subscription allows you to collaborate with coworkers and get
feedback on your designs, while the Agency option helps you keep different
projects straight if you're working with multiple brands at once.
BEE Pro can help you stay organized as you juggle multiple Black Friday
email marketing campaigns
at a busy time of year.
Use our HTML Black Friday templates and the BEE email editor to design
emails that convert this Black Friday!