Urgency Indicators: Opt for templates that allow for countdown timers or limited stock indicators to promote swift action.

Deal Highlighting: Ensure the template can prominently showcase doorbusters or top deals to grab immediate attention.

Easy Scannability: On Black Friday, consumers are inundated with offers. Templates should enable quick scanning of deals.

Segmentation Options: Given the variety of deals, choose templates that allow segmenting offers based on categories or interests.

Social Proof Integration: Templates that can embed reviews or user testimonials can boost the credibility of your deals.

Localization: If you serve multiple regions, ensure the template can accommodate region-specific deals or currency indications.

Foot Traffic Drivers: For brick-and-mortar stores, templates should highlight in-store exclusive deals to drive foot traffic.

Clear Return Policies: Given the nature of impulse buying on Black Friday, clearly stating return or exchange policies can instill buyer confidence.