Emily Santos

Creating effective and engaging emails is essential for any business looking to grow and engage with their audience. However, the email creation process can ...

Today’s incoming higher education students are part of Generation Z. Meaning that when it comes to choosing the right university for them, they are likely to...

In 2021, U.S. colleges and universities raised an impressive $52.9 billion toward their fundraising goals. Alumni donations accounted for 23% of that total, ...

If you look close enough, you'll find that most places serve you with a personalized experience. Like how Starbucks asks for your name when ordering, and Ama...

Can you walk us through your journey as an email marketer and what led to you being at Parcel? As with most email marketers, my journey has been windy and in...

We’ve been busy bees this year. From attending the country’s best SaaS conferences to launching dozens of new features to improve email collaboration. We eve...

The higher education industry encounters numerous challenges in the process of designing a great college newsletter. Challenges such as, struggling to keep u...

Collaborating with a remote team comes with its challenges. From ensuring you’re giving and receiving effective feedback to using the right tools for your te...

With 2022 coming to a fast close, now is the time to start planning and creating end-of-year email campaigns to thank your stakeholders and stay top of mind ...